Celebrity chef Bobby Flay and actress/mom Lori Loughlin are teaming up with Hellmann's® to help re-launch Hellmann's® virtual Sandwich Swap 'n' Share on the Facebook® application (Facebook.com/Hellmanns). This virtual version of the beloved school lunch ritual of swapping sandwiches will benefit Share Our Strength®, the leading non-profit organization ending childhood hunger in America.
When people visit Hellmann's® Page on Facebook®, they'll have the opportunity to create a sandwich on the application and, for every sandwich built, Hellmann's® will make a donation to Share Our Strength®. What's more, when they share a sandwich with a friend, an additional donation will be made as part of Hellmann's® $75,000 commitment to support Share Our Strength®.
Disclosure: For posting, I have been entered for a chance to win a gift as part of the Hellmann's® program.